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“ASSESSMENT OF THE PUBLIC RELATIONS STRATEGIES EMPLOYED BY FAN MILK PLC IBADAN”

                                                                          CHAPTER ONE INTRODUCTION 1.1 Introduction This chapter explains the background to this study; states the problem that made the researcher decide to study the topic; poses research questions that will form the basis of the study; lists objective that the researchers hopes to achieve at the end of the study; explains the significance of the study to specific and general publics; provides the scope within which the study will reasonably be carried out; and gives operational definition of terms used. The chapter generally serves to bring light to the fundamen...

“An Investigation into the Challenges of IFRS Adoption and Implementation amongst small and medium scale Enterprises in Nigeria”

CHAPTER ONE INTRODUCTION 1.1 BACKGROUND TO THE STUDY The fast pace of globalization with integration of national financial markets has stimulated the need for a common financial language (IFRS) because good financial reporting makes investment and financial decisions more efficient. Small and medium scale enterprises are the engine that drives most economies of the world. Their importance to the economy of Nigeria cannot be overlooked. SMEs activities-both international and local have contributed immensely to the gross domestic product in the economy as they participate in manufacturing, importation, exportation, employment etc. According to Gono (2013), SMEs contribute to output and employment creation and they are also a nursery for the larger firms of the future. The most successful developing country over the last 50 years, Taiwan is built on a dynamic SME sector. Small and medium enterprises (SMEs) have played a significant role in Taiwan?s economic development in expanding export...